UP! book cover by Kelly and Katy Mooney

UP! BOOK QUIZ

You Are Soaring

You’re moving up with momentum, confidence, and clarity. You’ve mastered self-leadership and you’re making strategic moves. Bravo!

Your biggest risks are burning out or hitting invisible barriers. Women who keep soaring know how to think bigger, navigate workplace politics, and negotiate for what they deserve.

YOUR WAY UP

Focus on Part 3: Find Your Fit

from UP! by Kelly Mooney with Katy Mooney

Fit is something most people consider when they’re shopping for shoes, but not so much in relation to their job and work-life dynamics. A good fit in an organization or a team doesn’t have to be determined by luck. You can become better at seeking a good fit and proactively strengthen it. When you understand the four dimensions of fit, you can find what fits YOU and experience more satisfaction, meaning and joy.

 

Quick Tip from UP!

Write down three things you need to thrive at work (e.g. flexibility, recognition, autonomy, a supportive manager). Knowing what you need makes it easier to find or create the right fit (more on this in UP!).

Write down three things you need to thrive at work (e.g. flexibility, recognition, autonomy, a supportive manager). Knowing what you need makes it easier to find or create the right fit (more on this in UP!).

Quick Tip from UP!

Available June 2, 2026. Pre-order bonuses included.

About UP!

Introduction

This is the playbook we wish we’d had: a guide to discovering your power, navigating your career with intention, and creating a life that reflects your potential. No more waiting. No more shrinking. Up is up to you.

Part 1

Lead Yourself

Self-leadership is a foundational skill that provides grounding in who you are today while allowing you the space and flexibility to evolve into who you will be tomorrow. In an increasingly unpredictable world, your ability to lead yourself becomes your most reliable source of stability and competitive advantage.

Part 2

Own Your Choices

By reframing every aspect of your life as a series of choices in your control, you’ll discover your agency, self-confidence, and overall fulfillment at work and home.

Part 3

Find Your Fit

Most people don’t know how to assess fit, so they just hope for the best. Our Work Fit Framework changes that by providing a systematic way to evaluate alignment between you, your role, your environment, and the organization.

Part 4

Think Big(ger)

Thinking bigger begins with making space in your life for discovery. It focuses on removing negative influences, caring more about less and overcoming the anxieties of adulthood to see life through a bigger lens. When you learn to think bigger, your vision expands, your energy increases, and your motivation soars.

Part 5

Get in the Game

Every workplace has unwritten rules and norms. We break them down and demystify what is common, yet often invisible, in most workplaces to help you get in the game. When you do, you discover opportunities you can’t see from the sidelines: new roles, new relationships, access to training and resources.

Sidebars

Love Your Life Along the Way

It’s easy to lose sight of the importance of enjoying the journey. Take care of yourself, surround yourself with great people, go at your own pace (careers are lonnnng!), and celebrate small wins as well as the big ones.

Early praise for UP!

“When I first saw the title UP!, I smiled, because that is exactly where we should all be heading. Up in our careers. Up in our confidence. Up in our impact. That’s why I love this book.”

Shelley Zalis

Founder and CEO of The Female Quotient

“Kelly and Katy Mooney have crafted an inspiring roadmap for anyone who refuses to accept the status quo. With practical wisdom and infectious optimism, they show us that the path forward isn't just possible—it's within our reach.”

SHANNON WATTS

New York Times bestselling author of Fired Up and founder of Moms Demand Action

UP! blends heart and strategy in a way that’s rare. It helps women design careers (and lives) that align with who they are—and where they want to go next.”

IVY ROSS

Chief design officer for consumer devices at Google and New York Times bestselling author of Your Brain on Art

UP! delivers practical career strategies that are spot-on for women to take charge of their careers and lives, without being one-size-fits-all. I wish I had had this book earlier in my career!”

SAORI CASEY

Chief financial officer at Sonos and former vice president at Apple

“Ambitious and grounded. UP! teaches you how to reach the summit, but it also reminds you to enjoy the climb.”

SHANNON GLASS

Vice president of Global Nike Direct

UP! demystifies career growth by showing that small, everyday behaviors create lasting impact. This book is a toolkit of habits that help women lead themselves and their organizations with clarity and confidence.”

DR. VIJAY PENDAKUR

Leadership and team culture expert and author of The Alchemy of Talent

“What makes this book so powerful is its structure—short, practical chapters packed with real takeaways.”

MARIE FORLEO

#1 New York Times bestselling author of Everything Is Figureoutable

“Every day, I see talented women ready to rise but unsure how to take the next step. UP! gives them a roadmap—one that’s real, actionable, and deeply needed in today’s workplace.”

MARK BREITBARD

President and CEO of Global Gap Brand

“Kelly Mooney's expertise in corporate America shines throughout UP! Her insights on building authentic professional relationships are particularly valuable for women navigating complex workplace dynamics.”

BRET JOHNSEN

Chief financial officer of SpaceX

“The unwritten rules of workplace advancement, written down. This is the insider knowledge every woman needs.”

DAVID BELL

Chairman emeritus of Interpublic Group and member of the Advertising Hall of Fame

UP! is required reading for understanding oneself and the arena one is playing in. Kelly and Katy Mooney have cracked the code of the essential skills needed to advance and thrive on the journey to the C-suite. I read the text as a strategy and leadership book that facilitates peak performance and personal flow. While written with women in mind, I believe UP! would be a valuable read for all college grads on a path to the “good life.” I highly recommend UP!

MICHAEL CROOKE

Former CEO of Patagonia

Pre-order now and get exclusive bonuses

The Big Sister Advice You Want to Hear

An email you will actually look forward to receiving every Thursday! Get Equipt with the bold, relatable, genuinely helpful advice you want – straight from Kelly Mooney. She’s the incredibly grounded, successful, best advice-giving big sister who is always rooting for you. Real talk, real career insight – delivered to your inbox.

TAKE OUR FREE QUIZ

Are You Moving UP?

Find out where you are on your UP journey and get your next move!

Join the Launch Team

Kelly and Katy’s new book is coming and it’s built for women ready to move forward and up. Join our launch team to get launch updates and sneak peeks before anyone else.

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Be the First to Know.

Kelly and Katy’s new book is coming—and it’s built for women ready to move forward and UP. Sign up now and you’ll be first in line when it drops.
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Land Your Next Big Role

In this free video session, Equipt Founder Kelly Mooney and career consultant Dilara Casey break down what’s really happening in today’s job market —and share real talk on resumes, AI, and how to land a job.

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Resume Revamp Program Guide!

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The Promotion Playbook Program Guide!

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The Momentum Method Company Edition Program Guide!

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The Momentum Method Masterclass Program Guide!

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JOIN THE WAITLIST

The Momentum Method Masterclass

Join hundreds of women in the proven Momentum Method Masterclass. Get on the waitlist for our next cohort, and get notified when registration opens.

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Salary Negotiation Guide

Get what you’re worth. This must-have guide will help you master the conversations that secure raises, promotions and the solid offers that you deserve. Enter your information below and we’ll email the downloadable guide directly to you.
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Networking Tracker

Turn conversations into career momentum. This downloadable tracker helps you stay intentional with outreach, follow-ups, and key contacts. Drop your name and email and we’ll send it right to your inbox.
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Budget Genius

Take control of your money.We’ll email you this simple, powerful budgeting tool that helps you to set a personalized budget based on your lifestyle and earnings. Enter your info to get the tool sent to your inbox today.
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My Hype Sheet

Keep a running list of your wins. Get this downloadable sheet to track your achievements and show up ready for performance reviews, interviews, or when imposter syndrome tries to sneak in. Enter your info to get the tool sent to your inbox today.
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Master the Art of

Asking for More Money

Feel good about talking money. Download Kelly Mooney’s FREE guide featuring 5 proven scripts to help you skillfully negotiate your salary, navigate tough pay talks, and secure your worth. Enter your info and we’ll email it to you today.
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